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Agency Analytics


title: "Analytics for Agencies: White-Label Client Reporting & Revenue Tracking" description: "Manage analytics for all your clients from one dashboard. White-label reporting, team collaboration, and revenue attribution. Built for marketing agencies and consultants." date: "2026-01-06" author: "TrackFox Team" category: "Solutions" keywords: [ "agency analytics", "white label analytics", "client reporting", "marketing agency tools", "multi-client dashboard", ]

Analytics for Marketing Agencies

Managing analytics for 10+ clients is a nightmare:

  • 🔐 Logging into different Google Analytics accounts
  • 📊 Building custom reports for each client
  • 💸 Expensive enterprise plans per client
  • ⏰ Spending hours on reporting instead of strategy
  • 📧 Clients asking "Did my ad campaign work?"

TrackFox gives you one dashboard for all clients with simple, shareable reports.


Why Agencies Need Different Analytics

The Agency Challenge

You're managing:

  • Multiple clients (each needs their own data)
  • Different teams (designers, copywriters, PPC managers)
  • Monthly reporting (clients want results, not vanity metrics)
  • ROI pressure (prove your campaigns drove revenue)

Standard analytics tools fail agencies:

  • ❌ One account per client = login chaos
  • ❌ No revenue attribution = can't prove ROI
  • ❌ Complex dashboards = clients get confused
  • ❌ Expensive enterprise plans = eats into margins

What Agencies Actually Need

1. Multi-Client Management

One dashboard for all clients:

Agency Dashboard
├── Client A (E-commerce store)
├── Client B (SaaS product)
├── Client C (Local service business)
├── Client D (Content site)
└── Client E (B2B software)

Switch between clients instantly. No logging in/out.


2. Revenue Attribution (Prove ROI)

Clients don't care about traffic. They care about sales.

What clients ask:

  • "Did my Google Ads campaign make money?"
  • "Which landing page converts best?"
  • "Is SEO worth the investment?"

What TrackFox shows:

  • Google Ads: $15,000 revenue, $8,000 ad spend = $7,000 profit ✅
  • Facebook Ads: $5,000 revenue, $6,000 ad spend = -$1,000 loss ❌
  • Organic SEO: $12,000 revenue, $0 ad spend = $12,000 profit ✅✅

Now you can say: "Your Google Ads campaign generated $7,000 profit. Let's scale it."


3. Team Collaboration

Agency team structure:

  • Account Manager - Needs full access to all clients
  • PPC Specialist - Needs access to ad performance data
  • Designer - Needs access to landing page analytics
  • Client - Needs read-only access to their own data

TrackFox team features:

  • ✅ Invite unlimited team members
  • ✅ Role-based permissions (Admin, Member, View-only)
  • ✅ Client-specific access (show clients only their data)

4. White-Label Reporting

Remove TrackFox branding. Add your agency branding.

  • Custom domain (analytics.youragency.com)
  • Your logo on dashboards
  • Your brand colors
  • Public shareable dashboards

Clients see: "YourAgency Analytics" (not "TrackFox").


5. Simple Client Reports

Clients don't want 47-page Google Analytics PDFs.

They want:

  • "How many visitors did we get?"
  • "Which traffic source worked best?"
  • "How much revenue did we make?"
  • "What should we do next?"

TrackFox client reports:

  • Clean, visual dashboards
  • One-click sharing (send link to client)
  • Auto-updating (no manual work)
  • Exportable PDFs (for monthly reports)

TrackFox for Agencies: Key Features

🎨 White-Label Dashboards

Custom branding for your agency:

  • Upload your logo
  • Set your brand colors
  • Custom domain (analytics.youragency.com)
  • Remove "Powered by TrackFox"

Result: Clients think it's your proprietary analytics platform.


💰 Revenue Tracking for Clients

Connect your clients' payment processors:

Show clients which campaigns drove sales, not just clicks.


📊 Conversion Funnels

Pre-built funnels for common client types:

  • E-commerce: Landing → Product → Cart → Checkout → Purchase
  • SaaS: Landing → Sign Up → Onboarding → Upgrade
  • Lead Gen: Landing → Form → Contact → Qualified Lead

See where traffic drops off. Optimize. Show client results.


👥 Team & Client Access Control

Invite your team:

  • Full admin access for account managers
  • Limited access for specialists
  • View-only access for clients

Per-client permissions: PPC manager sees ad clients only. SEO specialist sees SEO clients only.


📈 Real-Time Campaign Monitoring

During client launches:

  • Watch traffic in real-time
  • See conversions as they happen
  • Monitor ad spend vs revenue
  • Track goal completions live

Screenshot it. Send to client. Show them it's working.


Getting Started with TrackFox for Agencies

Step 1: Create Agency Account

Go to trackfox.app/sign-up

Free 14-day trial. Test with your first client.


Step 2: Add Your Clients

  1. Dashboard → Add Website
  2. Enter client domain
  3. Copy tracking script

Repeat for each client. Unlimited websites included.


Step 3: Install Tracking for Each Client

For Next.js / React clients:

npx trackfox add

For WordPress clients: Install TrackFox plugin (1-click).

For other clients: Add script to <head>:

<script
  defer
  src="https://trackfox.app/script.js"
  data-website-id="client-website-id"
  data-domain="clientsite.com"
></script>

Setup time per client: < 5 minutes


Step 4: Connect Client Revenue Sources

For clients with online payments:

  1. Dashboard → Client Settings → Integrations
  2. Connect their Stripe / PayPal / etc.
  3. Revenue automatically tracked

Implementation guides:


Step 5: Invite Your Team

  1. Dashboard → Team → Invite Member
  2. Enter email and set permissions
  3. They get access to relevant clients

Step 6: Share Dashboards with Clients

Option A: Give them login access

  1. Dashboard → Team → Invite
  2. Set role to "View-only"
  3. Client can log in and see their data

Option B: Public dashboard link

  1. Dashboard → Settings → Public Dashboard
  2. Enable public access
  3. Copy link and send to client

Client can bookmark and check anytime. No login needed.


Agency Pricing

Scale with your agency:

  • Starter: $9/month (10k events) - 1-2 small clients
  • Growth: $49/month (500k events) - 5-10 clients
  • Business: $129/month (5M events) - 20+ clients
  • Enterprise: Custom pricing - White-label + custom features

All plans include:

  • ✅ Unlimited websites
  • ✅ Unlimited team members
  • ✅ Revenue tracking
  • ✅ Conversion funnels
  • ✅ Public dashboards
  • ✅ Client access control

White-label available on Enterprise plan.


Agency Analytics FAQ

Q: Can I charge clients for analytics?

A: Yes! Many agencies include TrackFox in their monthly retainer or charge separately for "custom analytics & reporting." TrackFox costs you $9-$129/month for unlimited clients, so margins are excellent.


Q: Can clients see other clients' data?

A: No. Each client only sees their own website data. Team members see only what you give them access to.


Q: Does this work for local businesses?

A: Yes! TrackFox works for any business with a website: e-commerce, local services, SaaS, content sites, lead gen, etc.


Q: Can I export data for monthly reports?

A: Yes! Export CSV data or generate PDF reports. Or just send clients a link to their public dashboard.


Q: What if a client already uses Google Analytics?

A: Run TrackFox alongside Google Analytics. TrackFox gives you revenue attribution and simpler reporting that GA4 doesn't provide. Many agencies use both.


Q: Can I use my own domain for dashboards?

A: Yes, on Enterprise plan. Set up analytics.youragency.com with your branding. Clients never see "TrackFox."


Why Agencies Choose TrackFox

Before TrackFox

  • 😫 Logging into 15 different GA accounts
  • ⏰ Spending 8 hours/month building client reports
  • 💸 Paying $300+/month for enterprise tools
  • 🤷 Clients asking "Did it work?" with no revenue data

After TrackFox

  • ✅ One dashboard for all clients
  • ✅ Auto-updating reports (< 1 hour/month)
  • ✅ Paying $49-$129/month for unlimited clients
  • ✅ Showing clients: "$15k revenue from your $8k ad spend"

Ready to Simplify Your Agency Reporting?

14-day free trial. Add your first 5 clients and see the difference.

Start your free trial →

No credit card required. Unlimited websites. White-label available.


Last updated: January 2026

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